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December 22, 2005
Holiday Builders Teams Up With CK Communications
Holiday Builders has recently hired CK Communications to provide advertising, design and marketing support for the homebuilder. CKC will create the company’s 2006 branding campaign, which will center on having homeowners “Come Home to a Holiday.”
Melbourne, FL (PRWEB) December 22, 2005 -- Holiday Builders has enlisted strategic marketing firm, CK Communications, Inc. (CKC) to provide advertising, design and marketing support for the homebuilder. CKC will create the company’s 2006 branding campaign, which will center on having homeowners “Come Home to a Holiday.”
“Holiday Builders has always been known for our quality and value,” says Jennifer Youngblood, spokesperson for Holiday Builders. “The new campaign will allow us to reach our customers on another level.”
The “Come Home to a Holiday” campaign will launch in December via outdoor, print and direct mail efforts. The campaign will promote homes in Florida, Texas, Ohio, Kentucky, and Alabama.
“The idea behind ‘Come Home to a Holiday’ is to create a consumer experience that emphasizes the emotion involved with building a home,” says Craig Kempf, CEO and creative director, CK Communications, Inc. “We hope to continue building on Holiday’s foundation of price and value, while giving prospective homebuyers an added-value component to add depth to the Holiday brand.”
Providing quality-built homes since 1983, Holiday Builders caters to the value-conscious buyer. They proudly display over 35 Showcase Homes throughout Florida, Texas, Ohio, Kentucky and Alabama. In addition, Holiday Builders has diversified to offer a full-circle home-buying experience to their customers through the creation of HBI Title Company, Holiday Builders Real Estate, LLC, HB Designs, LLC and a partnership with Shelter Mortgage. For more information on Holiday Builders please visit www.holidaybuilders.com or call 800-951-8898.
CK Communications, Inc. is an award-winning strategic marketing firm offering public relations services, print and broadcast advertising, Web design, brand identity, graphic design, multimedia and animation, and special event planning. The firm supports clients additionally by providing advertising space, airtime, production, and printing with no agency mark-up. CKC can be reached by calling 800-594-3CKC (3252) or learn more online at www.CKC411.com.
Posted by Industrial-Manufacturing at December 22, 2005 02:51 AM