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April 20, 2006
LightingDirect.com: New Website Design Offers a Higher Level in Shopping for Lighting Online
LightingDirect.com has launched a new website design with a number of additional features that makes shopping for home lighting even easier.
(PRWEB) April 20, 2006 -- For those building their home, remodeling or just adding a bit of flair, shopping for lighting online has reached a higher level with LightingDirect. New features have been launched to allow those to find the lighting fixtures they want in a variety of ways, view the products in detail and save their selections for purchase or comparison.
- Multiple Ways To Shop: Browsers can start from the homepage, shopping by lighting type, shopping by brand, shopping by room or shopping by theme.
- New Site-Search: A new search layout displays results by popularity and then offers additional filters to narrow your results, change how they are sorted and how many products are displayed per page.
- QuickView: From the search results, a "QuickView" link appears when moving the mouse pointer over a product image. Opening the QuickVew, a preview window appears, showing further details of the product without moving from the search results page.
- Track Lighting Tool: Building a custom track lighting system can be difficult, even among those in the industry. The new track lighting tool adds the track, chooses the correct transformers, selects connectors and displays compatible track heads, adding them all to the cart. Easy steps and prompts lead through the process and provide tips to guide.
- Deal Of The Day: Every day, a new lighting product spotlighted for sale with a link displayed on the homepage. An RSS feed is available for those who wish to watch the feed as a new item goes live at midnight PST each day.
- Saved Cart: An enhanced feature that allows a person to not only save their cart, but email themselves a copy. A code is given allowing someone to continue their shopping from home to work and vice versa. They can also give the code to a spouse, friend or relative to pickup the project or view the items selected.
Website Manager for LightingDirect, Julie Gardner, remarks on the new design, "The new features and design have made it easier for our customers to find what they're looking for, and we are experiencing very positive feedback."
For additional information concerning this press release, logos, digital or printable material, contact Dieter Davis or visit our corporate website at www.improvementdirect.com.
About LightingDirect.com:
LightingDirect is a website dedicated to selling lighting fixtures for the home and business. LightingDirect is operated by Improvement Direct, Inc. out of Chico, Calif. The website has been in operation since March 2004, and Improvement Direct has operated since 2000, with more than 15 home improvement websites.
Contact:
Dieter Davis, Director of Marketing
Improvement Direct, Inc.
(800) 375-3410 x421
http://www.improvementdirect.com
Posted by Industrial-Manufacturing at April 20, 2006 05:25 AM