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April 01, 2005

Supper Solutions: Firefighters’ New Meal Companion; Ultimate Harried Family Proves Perfect Niche Market

People often judge a good eatery by the number of 18-wheelers sitting out front. Similarly, people now may gauge a new, quick meal preparation solution for at-home cooking by the number of firefighters visiting Supper Solutions kitchens. Starting with an April 5 salute to firefighters dubbed, “Supper Solutions to the Rescue of Firefighters Day,” the Westminster-based franchiser of a supper assembly and take-home concept is targeting firefighters as a perfect niche market.

Denver, CO (PRWEB) April 1, 2005 -- People often judge a good eatery by the number of 18-wheelers sitting out front. Similarly, people now may gauge a new, quick meal preparation solution for at-home cooking by the number of firefighters visiting Supper Solutions kitchens.

Starting with an April 5 salute to firefighters dubbed, “Supper Solutions to the Rescue of Firefighters Day,” the Westminster-based franchiser of a supper assembly and take-home concept is targeting firefighters as a perfect niche market.

“Firefighters are the ultimate harried family, never knowing when they will be called out on an emergency. We’re providing an economical, convenient and good-tasting alternative that will keep their food-shopping trips to a minimum and their food enjoyment to a maximum,” said Leanne Deister, president of Supper Solutions Franchising, Inc.

Veteran firefighter and Supper Solutions customer Pete Mazula agreed. “Firefighters constantly struggle with preparing tasty, healthy meals while on shift. I know, because I shopped for and cooked more than my share of suppers for 24 years until retiring two years ago,” said Mazula.

“Typically, firefighters make a lot of trips to the market. Much of the time, nutrition goes down the tubes in favor of highly processed food, which can be quickly prepared. Supper Solutions combines the best of all worlds—it’s convenient, nutritious, tastes great, and at about $3 per meal serving, it’s hard to beat the price,” Mazula added. (He and wife Sue are customers of the Supper Solutions kitchen in Westminster.)

Deister added that Supper Solutions’ new marketing campaign is based on coming to the rescue of families saddled with boring, laborious, unhealthy suppers. “Besides thanking firefighters, who make a living rescuing people and property, we want to help rescue firefighters’ palates, pocketbooks and nutritional health,” she said.

Supper Solutions, Inc. provides commercial kitchens where a variety of meals are selected from a 14-entrée menu. All food items are ready to be assembled, and assistance is provided. Then, they package them up with preparation instructions, and take home to freeze, cook and eat.

The April 5 firefighter kickoff features an event to help launch the opening of the eighth Supper Solutions in Cherry Creek’s Ptarmigan Place at Colorado Blvd. and Cherry Creek Drive North. At high noon, a veteran fire crew plans to prepare 12 entrees, cook and sample a couple of them. Mel Coleman, chairman of Coleman Natural Meats—beef supplier to Supper Solutions—will join the party to help assemble and taste-test suppers featuring his all natural meats.

Supper Solutions offers a 12-meal package, each meal with 4-6 servings, for $184. A new Size Wise option with 12 meals serving 2-3 is $114. Also available are Suppers to Go, staff-prepared meals packaged for convenient pickup.

For more information or to sign up for a session, visit Supper Solutions online at www.suppersolutionsinc.com or call 303-426-9300.

Posted by Industrial-Manufacturing at April 1, 2005 03:41 AM

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