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July 01, 2005
New Online Deli Tickles Allergy Sufferers Tastebuds
Brighton woman turns 9 year illness into a successful online business. After suffering with food intolerances for 9 years Anna Rowland launched the Wheat and Dairy Free Supermarket in April offering a wide range of foods and advice for the growing number of allergy sufferers.
(PRWEB) July 1, 2005 -- There’s good news for allergy sufferers whose tastebuds get a hammering from cardboard tasting bread or chalky watery milk. Following a wheat, dairy, gluten, yeast, sugar or caffeine free diet need not be boring any more now that there’s a new online deli waiting to deliver taste directly to your door.
Wheatanddairyfree.com is the first online deli to offer tasty, nutritional food to the increasing number of people who suffer from food intolerances or just want to modify their diet. The site offers freshly baked bread and confectionary daily and a wide range of tasty foods to satisfy any palate. The new website launched in April 2005 and will be a one-stop shop for busy people who want to find tasty alternative foods, with home delivery throughout the UK.
Recent figures from the Royal College of Physicians estimate the number of chronic allergies has trebled in the last ten years. Although it has become easier to buy wheat and dairy free products, finding tasty alternative foods has been an uphill struggle - till now.
Wheatanddairyfree.com founder Anna Rowland explains why she set up the website:
“Its easy to feel excluded from society when you have a food intolerance and it can be really hard to find tasty food – your weekly shop can end up taking you all weekend and you’ll still end up with bread that tastes like paper. Now you can click onto our site and see a whole range of tasty foods and recipes and all sorts of tips about how to incorporate your diet into your everyday life.
“We want to create an online community of customers who can use the site to get tasty food delivered to their door and also get practical advice and services on how to manage an alternative diet with ease.
”We have scoured the globe to source tasty, nutritionally high alternatives and believe that our range of foods will be greater than any currently on offer. There will be something for everyone and not a mung bean in sight.”
For further information about the site, our ethos and our personal experience of living with food intolerances, please contact: Anna Rowland on 07976 757164 or at e-mail protected from spam bots or Natasha Everard on 07967 177 140 or at e-mail protected from spam bots
Additional Notes
1. Once an order has been received on the website food will be despatched to customers within 48 hours by Parcelforce (the service is not yet available outside mainland UK).
2. Freshly baked organic bread will be delivered to customers within 24 hours of being baked.
3. The founder, Anna Rowland, is a lawyer by profession. Eight years ago she developed a debilitating illness which doctors were unable to diagnose. After consulting alternative therapists she embarked on a diet which experimented with removing various food groups from her diet. Her health was restored but finding alternative tasty food was a battle she was unwilling to lose, hence her decision to set up wheatanddairyfree.com - a beacon for anyone searching for tasty food for allergy sufferers or the increasing number of people with food intolerances.
4. ‘Allergy: the unmet need, a blueprint for better patient care’ A report of the Royal College of Physicians Working Party on the provision of allergy services in the UK. Royal College of Physicians June 2003
Posted by Industrial-Manufacturing at July 1, 2005 02:13 AM