Food Processing - Food Handling

Innovation in terms of new products launched and heavy advertising expenditures boosted flavoured bottled water and powder concentrates. However, as a result of improved disposable income and a more certain macroeconomic scenario, consumers began to resume their predevaluation drinking habits, returning to their favourite brands and products. This boosted an overall recovery in volume sales. Some soft drinks' prices increased ahead of inflation, such as functional drinks and fruit/vegetable juice, paving the way for a brighter future.

The Carbonates in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (1999-2004), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2009 illustrate how the market is set to change.

Product coverage includes: cola carbonates (standard, low calorie, other), non-cola carbonates (lemonade/lime, orange, mixers, other). Data coverage includes market sizes (historic and forecasts), company shares and brand shares.

For more information visit http://www.researchandmarkets.com/reports/c31236

Laura Wood
Senior Manager
Research and Markets
Fax: +353 1 4100 980