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March 28, 2005
Can Pfizer and Wyeth Compete with Dynamic Hemorrhoid Market Place Contender Home Solutions Health, Inc
Home Solutions Health, Inc. (OTC: HSHL:PK)diligently pursuing agreements that would get the product into drug stores and nationwide retail chains.
New York, NY (PRWEB) March 25, 2005 -- Home Solutions Health, Inc. (OTC: HSHL:PK) www.hemorrelief.com a market leader in providing a cost effective relief from the discomfort of Hemorrhoids via its patented and FDA approved HemorRelief™ product is announcing its intent to overhaul all of its core marketing materials to better position the company in the overwhelming demanding marketplace. Home Solutions Health, the licensee of Hemorrelief, explains that 75% of Americans will experience symptoms from hemorrhoids during their lifetime. More importantly 100 million Americans suffer from occasional hemorrhoid pain that can develop at any time. Hemorrhoid sufferers subsequently spend over $2 billion a year on treatment with 3.5 million seeking advice from a doctor.
“We believe it is critical at this juncture in our company’s development to invest resources into our marketing processes, as today’s enlightened consumer is seeking products and services from company’s that present the right image,” said Steven Bingaman, CEO of Home Solutions Health, states, "Hemorrelief is in its 2005 sales penetration phase is securing partner agreements with medical device distributors. We plan to use these distributors to seize market share in retail over-the-counter sales to hemorrhoid sufferers, our most important embedded market segment. We are diligently pursuing agreements that would get the product into drug stores and nationwide retail chains. This type of shelf exposure could quickly position high-value Hemorrelief as a household name similar to Wyeth Pharmaceuticals product Preparation H, Stock Symbol: (WYE) Stock Exchange: (NYSE) or Pfizer product Tucks Stock Symbol: (PFE) Stock Exchange: (NYSE).
Our aggressive distributor marketing strategy has already generated inquiries from European, Middle East and Asian distributors that could quickly place Hemorrelief in the international markets. Accordingly, we have been interviewing and meeting with several top tier advertising agencies and intend to select one of these agencies within the next few weeks.
Hemorrelief is an effective, patented, FDA approved, low-cost treatment for the burning, itching and severe pain associated with hemorrhoids. It reduces swelling for more than 90% of all hemorrhoid sufferers. " Hemorrelief is the cool way to relieve Hemmorhoid Pain" www.hemorrelief.com.
Home Solutions Health, Inc. (OTCPK: HSHL) is a well established medical products company that offers an FDA approved and Patented treatment for Hemorrhoid relief. The company has shipped thousands of units of its flagship product, HemmorRelief using a direct sales model via its ecommerce enabled web site and through distribution partners. The company is developing additional products that will be based on its existing technology that will be announced in the near future. For more information: www.hemorrelief.com, 1.888.436.5665, e-mail protected from spam bots
This release contains forward-looking statements within the meaning of the Securities Litigation Reform Act. The statements reflect the company’s current views with respect to future events that involve risks and uncertainties including uncertainties related to successful negotiations with other parties, closing of transactions, capital availability, operational and other risks, uncertainties and factors described from time to time in the company’s publicly available SEC reports. In light of these risks and uncertainties, the forward-looking events described in this release might not occur.
Posted by Industrial-Manufacturing at March 28, 2005 04:44 AM